One Conversation, Everywhere: How To Turn One Video Into 88 Pieces Of Content
Most business owners are exhausted by marketing that never seems to work. They're posting every day, chasing every trend, and still wondering why none of it is turning into actual clients. The problem isn't effort. It's the system. In this signature keynote, Sherry introduces the PAYDAY Model™ — her proprietary six-step framework for omnipresent marketing. One podcast episode becomes a blog post, a YouTube video, an email, a LinkedIn newsletter, social media clips, a press release, and more. Up to 88 pieces of content from a single recording session. Strategically. Sustainably. Without starting from scratch every time. Your audience leaves with more than inspiration. They leave with a clear, repeatable system they can run — or hand off — immediately. Your audience will walk away knowing: Available as: 30-minute keynote, 60-minute keynote, 90-minute workshop Best for: Business and entrepreneurship conferences, women's business events, marketing and podcasting industry events, corporate professional associations One-liner: One podcast episode. 88 pieces of content. Zero burnout. Sherry's PAYDAY Model™ is the system that changes everything.
Sherry Sutton
Founder and Chief Marketing Mentor
Most business owners are stuck on a marketing hamster wheel — posting every day, chasing every trend, and still wondering why none of it turns into actual sales. Sherry Sutton spent 30 years in marketing solving exactly that problem. As the founder of Heart of the Hustle Studio and creator of Podcast to Payday™, she helps established business owners replace the daily content grind with a podcasting-first marketing system that builds authority, attracts clients, and drives revenue — without requiring them to be everywhere all the time.
Facilitated By
Toni Caruso
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