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Four Steps to Small Business Success

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PLATINUM and Unlimited Access Members, please login at the top of the page to access this session.

What You Will Learn:
  • The principles of lifecycle marketing
  • What is value currency and why it's important when capturing leads
  • How many follow-ups it takes to close a sale
  • Learn what tools to use to make more sales

If you are a small business owner that is wearing all of the hats of your business and you feel like you can't keep up, then this presentation is for you. Four Steps to Small Business Success will help you understand and embrace the power of lifecycle marketing. We will be covering the ways you, the small business owner, can break free from the bonds of entrepreneurship by automating your process and follow up. In our presentation, we will talk about how you can capture leads, nurture prospects, convert sales, and deliver and satisfy your customers. Come ready to learn how you can do all of this automatically in order to make more sales and save time.

Tessa Lee

Tessa Lee is a small business owner in addition to being the Partnership Manager for Infusionsoft. Her passion is helping small business owners reclaim the dreams they had when they originally started their company and reconnect with the reasons they started in the first place. Tessa has been blessed to work in many areas of business including inside sales, lead development, marketing, event planning, and networking. Her desire is to use her experiences to better understand small business needs and how people, technology and processes can help business owners fulfill their professional dreams.